074 – Jason Jensen on using modern marketing strategies to promote the gospel

We often hear how technology and social media are ruining our society. While that is probably true, what if we could use the good from those platforms to improve evangelization and communication within the Church? What can modern marketing tools teach us about effectively promoting the gospel?

That’s the focus of today’s episode and joining me on the show is Jason Jensen, CEO of Glass Canvas, the company behind the Tilma Parish digital platform. We have an in-depth conversation about the importance of a good branding and marketing message, how the Church competes in the modern marketplace for people’s attention, how technology can effectively aid evangelization and relationship building, and real world uses of the Tilma Parish platform.

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Websites mentioned in the show:


Pew Research study on declining religious involvement

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